E-BOOK + EMAIL SCRIPTS
You’ve got ideas for a great challenge, but how do you take it to the next level?
This guide helps you with that strategic piece so you can maximize reach and land sponsors/collaborators with ease. This is the piece most people miss out on, but makes ALL THE DIFFERENCE.
A comprehensive guide to leveraging collaborations to further skyrocket your online challenge's impact.
With details on how to significant increase domain authority in a short period of time
How to get people who want to promote your challenge for you (for free!)
Paying someone to link back to your website? Ewww no! I’ll share several secrets to getting link-backs to boost SEO, that are genuine and get you rewarded by Google.
Want to get on some larger publications? This guide will also cover some strategies for that!
We’ll cover how to increase the chances of people saying “YES!”, whether you’re looking to have them contribute content, promote, or sponsor your challenge.
Email scripts adapted from exact successful emails I sent to pitch to speakers, collaborators, and sponsors for my challenge!
Perfect for if you’re looking for people to contribute a keynote or resources for your challenge. Includes one version that requests promotion from the other party, as well as one version to pitch to larger-scale collaborators without requiring promotion from them.
If your business has multiple employees, it may be better to have a more corporate style email (if you will not be reaching out personally) for your employees/assistant to use when reaching out.
A template to use
An email script for those who are interested in working with you, to help move them to the next step and provide more details.
A script to use for when you want to pitch to a journalist or a media platform to include you in an article!
If you want to rapidly gain credibility and exposure to increase your audience, hosting an online challenge will bring you MASSIVE results.
That is – if you’re using the right marketing strategies to your advantage.
If you’d rather not waste time on trial and error, and want to make your next challenge a resounding success in the first go, this is the kit that will GET YOU THERE. You’ll learn what strategies to use, and then how exactly to approach them to maximize results.
Hey, I’m Hedy Zhou, founder and creative director of Happily Hedy. My experience in digital marketing and social media strategy is all about bringing RESULTS (like the ones you see above). I’ve run and strategized marketing campaigns and launches for multiple organizations and businesses, including non-profits, product based companies, and events. My clients have been featured in the New York Times, Entrepreneur, and USA Today.
The formula I use to market and build successful online challenges for them is the exact one I’m sharing with you in this guide.
Get your challenge in front of your target audience with these tried-and-true strategies, and then get excited because BIG results are coming.